gmcapaldo

Memorial For a Loved One

It was a Tuesday night when George Tufte’s niece asked him a simple question, “Uncle George, is there anything you wish you did differently in life?” And in true George-fashion he proceeded to tell her the story of his life. George Steven Tufte was born and raised in Staten Island, NY, where he lived mostContinue reading “Memorial For a Loved One”

Calling All Filmmakers

(GROVE CITY, Pa) – Grove City College Communication Arts program is organizing its first student film festival and needs your films. The Lux Mea Film Festival will be premiering selected films at the Guthrie Theatre on April 30 and May 1. The Lux Mea Film Festival is being conceptualized, developed and produced by a new Communication Arts class, Special Events and Promotions. The class is taught by ProfessorContinue reading “Calling All Filmmakers”

Typographic Layout

This design was created in my Design 101 class. The purpose of this project was to introduce students to typesetting and the orchestration of complex typographic systems. Throughout the entire process, we had to consider hierarchy, rhythm, balance, formal relationships both positive and negative, alignments, and effective use of contrast. The students were instructed toContinue reading “Typographic Layout”

Event Poster

This mock-up was created in my Design class 101. The professor instructed us to make a poster advertising for a hypothetical event on campus. The goal was to exemplify hierarchy, structure, and clean typography. Additionally, the poster had to accommodate the environment. In other words, an element must be legible from 20 feet which alsoContinue reading “Event Poster”

Product Management Advertisement

For part of my job as the product management intern, I was responsible for promoting product sales. The company I worked for had a sale on all books in the bookstore. Therefore, I designed a poster to be advertised on all the televisions in the building to promote this sale. This layout was created fromContinue reading “Product Management Advertisement”

A Series of the Seasons

Summer Fall Winter

Chapel Project

In this series I set out to explore a special building on my college campus: the chapel. My goal was to capture photos from angles that no one had seen or thought of before.